Jacob Morgan on Social Media, Technology, Marketing, and Life - Latest Comments in Should You Pitch Social Media?http://jmorganmarketing.disqus.com/enFri, 15 Aug 2008 17:56:06 -0000Re: Should You Pitch Social Media?http://www.jmorganmarketing.com/should-you-pitch-social-media/#comment-1702250When you have a hammer, all you see is nails. I agree that many things ought not be pitched, because people just don't have the 'eyes' for it yet.<br><br>My own philosophy is to create such a buzz with people in one circle that you draw the "what's going on over there" response which then brings in the people who are open to anything and everything because they do not know what they are about to experience, they just know something is going on. They tend to take those experiences as "the law" when a pitch is "the pressure I will resist." People want to discover things on their own, so arrange the discovery.Daniel GraaffFri, 15 Aug 2008 17:56:06 -0000