DISQUS

Jacob Morgan on Social Media, Technology, Marketing, and Life: How do You Repair a Negative Online Presence?

  • Martin Canchola · 12 months ago
    Be sure to keep track of your business name and your competitors with google alerts or another type of keyword tracker that sends pings to your email. Works like a charm! ; }
  • jacobmorgan · 12 months ago
    yes it does, i linked to my previous post where i took a look at a few of the free social media monitoring tools available. google alerts is definitely a great one, i use it often!

    thanks for reading and commenting martin, hope to hear more form you in the future.
  • Brent Hodgson · 12 months ago
    Been doing a lot of that lately!

    Also found that just by "being there" and responding to forum and blog posts, peoples harsh criticisms subside

    Brent
  • jacobmorgan · 12 months ago
    hi brent, hope you haven't been doing TOO much brand image fixing, you're users don't hate you do they? :)

    being there is a bit part of it, users want to know what someone is listening to them and hopefully responding to them.

    thanks for reading and commenting brent!
  • Sachendra Yadav · 12 months ago
    This is very helpful Jacob. Thanks for sharing
  • jacobmorgan · 12 months ago
    but of course you are very welcome, im glad you found the information useful.

    thanks for reading and commenting!
  • Cari · 12 months ago
    Those are really great steps for monitoring and repairing online brand reputation. That is actually what we do with our clients. We have been able to help change peoples' points of view from negative to positive by engaging in conversations with our clients' customers. We're then able to see the positive messages spread.

    Cari
    Buzz.io
  • jacobmorgan · 12 months ago
    hi cari, thanks for commenting, sneaky including that little bit of anchor text in there, but disqus nofollows of their links :)

    great to hear that you were able to change peoples' perspective, conversations are really quite powerful and we need to take advantage of them!

    thanks for reading and commenting
  • Free Footy · 11 months ago
    Well having bad comments about your brand isn't a bad thing at all.It makes your realize what you're doing aren't always perfect.To overcome this I try to re-evaluate my situation and do what's required to make it better than before.